Staples helps millions of students get excited and ready for what’s next. Newfangled Studios
has worked with Staples for more than a decade, but in 2022 we were invited to pitch
strategy and creative for their biggest season, with digital and social video at the center of
the campaign. The results were thirty-three unique assets - for retail stores and Staples.com–
spread across different platforms, all of them truly forward-thinking!